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Who Needs It |
- New customer acquisitions & business expansion
- Differentiation strategy for Sales & Marketing professionals
- To create need for their services
- To pitch for their services to fulfill the need
- To profile, evaluate target companies
- Advise portfolio companies to cut costs during sales process
- Research/Analyst Companies (Gartner, IDG, Forrester, Ovum, etc.)
- Help them with information gathering, preliminary analysis, etc.
- Offshore delivery capability
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